{"id":2286,"date":"2012-09-10T11:31:51","date_gmt":"2012-09-10T18:31:51","guid":{"rendered":"http:\/\/www.michaeldoret.com\/blog\/?p=2286"},"modified":"2016-03-06T17:08:18","modified_gmt":"2016-03-07T01:08:18","slug":"the-sassafras-logo-project-2-the-decayed-opulence-of-an-old-southern-estate-opening-friday-in-hollywood","status":"publish","type":"post","link":"http:\/\/alphabetsoupblog.com\/?p=2286","title":{"rendered":"The &#8220;Sassafras&#8221; Logo Project (2)\u2014The Decayed Opulence of an Old Southern Estate&#8230;Opening Friday in Hollywood"},"content":{"rendered":"<p style=\"text-align: left;\"><a href=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/07\/Sassafras-FullColor.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-2226 aligncenter\" title=\"Sassafras Logo\" alt=\"\" src=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/07\/Sassafras-FullColor-600x290.png\" width=\"432\" height=\"209\" srcset=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/07\/Sassafras-FullColor-600x290.png 600w, http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/07\/Sassafras-FullColor.png 1000w\" sizes=\"auto, (max-width: 432px) 100vw, 432px\" \/><\/a>A few weeks ago I <a title=\"The \u201cSassafras\u201d Logo Project\u2014New Bar Set to Open in Hollywood\" href=\"http:\/\/alphabetsoupblog.com\/?p=2204\" target=\"_blank\">posted an article<\/a> about my logo project for <a title=\"Sassafras Saloon\" href=\"http:\/\/www.sassafrassaloon.com\" target=\"_blank\">Sassafras<\/a>, a saloon set to open in Hollywood\u2014another brainchild of Bobby Green of\u00a0<a title=\"1933 Group\" href=\"http:\/\/www.1933group.com\/\" target=\"_blank\">1933 Group<\/a>. The timing for these kinds of openings is always a bit cattywampus, and we didn\u2019t know exactly when the Grand Opening was gonna be. I can now tell y\u2019all with certainty that it will be on Friday, September 14th.<\/p>\n<p>I\u2019ve been to this honkey-tonk, and I can honestly say that it\u2019s everything you\u2019d expect from a Southern plantation which has been moved brick by brick and transplanted to Vine Street in Hollywood.<\/p>\n<p>You can start slowly, out on the \u201cfront porch\u201d, a great place to relax with a Toasted Pecan Julep&#8230;<\/p>\n<p><a href=\"http:\/\/alphabetsoupblog.com\/?attachment_id=2291\" rel=\"attachment wp-att-2291\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2291\" title=\"Front Porch\" alt=\"\" src=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/FrontPorch.jpg\" width=\"575\" height=\"357\" \/><\/a><em>Photo by <a title=\"Alen Lin\" href=\"http:\/\/www.alenlin.com\/\" target=\"_blank\">Alen Lin<\/a><\/em><\/p>\n<p>\u2026then I reckon you\u2019ll want to sidle on over to the \u201cliving room\u201d with your Southern Belle (or Beau Hunk) to enjoy some of Sassafras\u2019 signature \u201cBarrel Aged\u201d cocktails \u2014perhaps a \u201cBetween the Sheets\u201d\u2026<\/p>\n<p><a href=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/LivingRoom.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2296\" title=\"Living Room\" alt=\"\" src=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/LivingRoom.jpg\" width=\"575\" height=\"357\" \/><\/a><em>Photo by\u00a0<\/em><em><a title=\"Alen Lin\" href=\"http:\/\/www.alenlin.com\/\" target=\"_blank\">Alen Lin<\/a><\/em><\/p>\n<p>\u2026and then finally end up at the bar and take in the strains of a live band performing from the balcony&#8230;<\/p>\n<p><a href=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/Saloon.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2297\" title=\"Saloon\" alt=\"\" src=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/Saloon.jpg\" width=\"575\" height=\"357\" \/><\/a><em>Photo by\u00a0<\/em><em><a title=\"Alen Lin\" href=\"http:\/\/www.alenlin.com\/\" target=\"_blank\">Alen Lin<\/a><\/em><\/p>\n<p>Voila&#8230;the mirror on the balcony (logo designed by yours truly, and painted in gold-leaf by sign artist\/fine artist <a title=\"Daniel Winter\" href=\"mailto:winterdaniel11@gmail.com\">Daniel Winter<\/a> [Instagram &#8211; winter_stone]), through the reflection of which can be seen the saloon\u2019s decaying opulence. From here you will be serenaded \u201cNew Orleans\u201d style. Well, hush my mouth and slap your pappy!<\/p>\n<p><a href=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasMirror1.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2301\" title=\"Sassafras Balcony Mirror\" alt=\"\" src=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasMirror1.jpg\" width=\"575\" height=\"370\" \/><\/a><\/p>\n<p>Now take a gander at what you can look forward to. (Menu Art Direction courtesy of <a title=\"Mister James &quot;Buster&quot; Heimann\" href=\"http:\/\/www.smashboxstudios.com\/yello\/2010\/05\/interview-jim-heimann-taschen-america\/\" target=\"_blank\">Mr. James \u201cBuster\u201d Heimann<\/a>, and the design talents of Ms. Cindy Vance of <a title=\"Think Modern\" href=\"http:\/\/thinkmodern.com\" target=\"_blank\">Think Modern Design<\/a>.) Make mine an Apple Moonshine Crusta!<\/p>\n<p><a href=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasMenu_1000.jpg\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-2302\" title=\"Sassafras Menu\" alt=\"\" src=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasMenu_1000.jpg\" width=\"600\" height=\"988\" srcset=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasMenu_1000.jpg 1000w, http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasMenu_1000-364x600.jpg 364w, http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasMenu_1000-621x1024.jpg 621w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p>And Bobby Green&#8217;s awesome little business card, also courtesy of <a title=\"Cindy Vance\" href=\"http:\/\/thinkmodern.com\" target=\"_blank\">Ms. Vance<\/a>.<\/p>\n<p><a href=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasBC.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-2391\" title=\"Bobby Green's Business Card\" alt=\"\" src=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasBC.png\" width=\"600\" height=\"383\" srcset=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasBC.png 1000w, http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/09\/SassafrasBC-600x382.png 600w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a>Looks good? Hope to see you there, y\u2019all!<\/p>\n<p><a href=\"http:\/\/www.michaeldoret.com\/alphabetsoup\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2442\" title=\"Alphabet Soup Type Founders\" alt=\"\" src=\"http:\/\/alphabetsoupblog.com\/wp-content\/uploads\/2012\/10\/AS-Banner-4.png\" width=\"600\" height=\"90\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A few weeks ago I posted an article about my logo project for Sassafras, a saloon set to open in Hollywood\u2014another brainchild of Bobby Green of\u00a01933 Group. The timing for these kinds of openings is always a bit cattywampus, and we didn\u2019t know exactly when the Grand Opening was gonna be. I can now tell y\u2019all with certainty that it will be on Friday, September 14th. I\u2019ve been to this honkey-tonk, and I can honestly say that it\u2019s everything you\u2019d expect from a Southern plantation which has been moved brick by brick and transplanted to Vine Street in Hollywood. You can start slowly, out on the \u201cfront porch\u201d, a great [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4],"tags":[411,418,444,413,439,436,446,437,445,401,443,150,155,425,420,414,191,435,415,197,198,423,219,450,442,449,412,424,421,434,438,448,440,417,426,447,416,422,419,441],"class_list":["post-2286","post","type-post","status-publish","format-standard","hentry","category-gigs","category-news","tag-1933-group","tag-bar","tag-barrel-aged-cocktails","tag-bigfoot-lodge","tag-bourbon","tag-brandy","tag-cindy-vance","tag-cognac","tag-daniel-winter","tag-gold-leaf","tag-grand-opening","tag-graphic-design","tag-hand-lettering","tag-henry-miller","tag-jim-heimann","tag-la-cuevita","tag-lettering","tag-liqueur","tag-little-cave","tag-logo","tag-logo-design","tag-man-ray","tag-michael-doret","tag-mint-julep","tag-moonshine","tag-new-orleans","tag-oldfields-liquor-room","tag-orson-welles","tag-root","tag-rum","tag-rye","tag-saloon","tag-sarsparilla","tag-sassafras","tag-spirits","tag-think-modern-design","tag-thirsty-crow","tag-villa-elaine","tag-vine-street","tag-whiskey"],"_links":{"self":[{"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=\/wp\/v2\/posts\/2286","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2286"}],"version-history":[{"count":34,"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=\/wp\/v2\/posts\/2286\/revisions"}],"predecessor-version":[{"id":3545,"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=\/wp\/v2\/posts\/2286\/revisions\/3545"}],"wp:attachment":[{"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2286"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2286"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/alphabetsoupblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2286"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}