Author Archive

No Second Chances?

October 20, 2008 on 7:23 pm | By | In Gigs, Notes, Wayback Machine | 1 Comment

They say there are no second chances, but recently I found that statement to be not entirely true. I’ve designed and executed art for many covers of TIME magazine. I was never entirely pleased with the cover I did for TIME’s “Cocaine Wars” story. I had originally wanted to focus the design around a skull image, and to have the letters in “Cocaine Wars” have snowcaps on them like the letters you’d see on ice machines. But the powers-that-be at time had me eliminate the skull (too menacing) and in it’s place illustrate a small mound of “cocaine”. The result as you can see was a still a fairly good cover but with a focal point that was kind of anti-climactic.

Fast forward to present day: Rick Klotz of FreshJive—an LA streetwear manufacturer, who also runs his flagship store Reserve in the heart of the Fairfax district—contacted me to see if they could license some of my older designs for silkscreened T-Shirts. He immediately gravitated to some of my TIME covers—including “Cocaine Wars” among others among others. Since I would have to reconfigure the art for silkscreen anyway I immediately saw this as an opportunity to make good on that design that I never felt right about. Freshjive will be distributing that T-Shirt design among others of mine in two different color schemes for their Summer ’09 line.

True Crime

September 29, 2008 on 2:39 pm | By | In Gigs | 2 Comments

I’ve always loved, loved, LOVED the covers that graced all the various pulp magazines from the ’20s through the ’40s. Their incredibly eye-catching blends of lurid images, imaginative, fun letterforms and brilliant color palettes always spoke directly to my pop sensibilites, and has had an immeasurable influence on what I do. So I wouldn’t be exaggerating if I said I was bubbling over with perspiring enthusiasm when I accepted this assignment from Josh Baker at Taschen America: he asked me to design the cover for “True Crime Detective Magazines: 1924-1969“, Taschen’s 336 page tome on that particular pulp genre. They wanted a cover that was a direct reflection of the hundreds of pulp covers contained in the book. Particularly challenging was the integration into my design of ten separate blocks of information. I pored over hundreds of pulp covers looking for stylistic clues to help me design all these separate elements. I also searched for ways to keep them organized in a cohesive design. It was necessary to employ a variety of techniques including hand-lettering, straight typesetting and combinations (in varying degrees) of both. One thing which really helped the success of this cover was being able to use the smolderingly hot femme fatale illustration (from Real Detective—January 1938) which I was given to work around. The finished cover can be seen above (together with a few prime examples of the book’s contents).

José Cruz: ICONOCLAST

September 21, 2008 on 3:29 pm | By | In Notes | 4 Comments

That great populist TV art evangelist from the ’50s Jon Gnagy always opened his program with “If you can draw these simple forms: the ball, cone, cube and cylinder, you can draw a real picture the very first time you try”

I’m not really sure that it was true, but my good friend and master illustrator José Cruz has taken that dictum quite literally, pushed it about as far as it can be pushed, made it his mantra and applied it to his work. It can be seen in its purest form in the geometric caricatures he has posted on his icon©last Blog. The art of the caricature has always amazed me, but even more so in his startling work. How is it that with these few lines in his carefully composed geometric configurations that we can actually identify specific individuals? I don’t understand why, but they work—and artfully so! If you’re skeptical, look at the three below: from the Sopranos—Paulie “Walnuts”, from Curb Your Enthusiasm—Cheryl David, and from Entourage—Drama.

For more on the art of the caricature, check out “Celebrity Caricature in America” at the National Portrait Gallery.

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